Shoppers Make a Bee-Line for Honey as Healthy Image Creates a Buzz
This is London (UK), 6/29/2007
Sales of honey are soaring thanks to its reputation as both a natural sweetener and remedy.
It has overtaken marmalade as the second-biggest seller in the sweet spread market Jam, the firm favourite, is sticking solidly in first place.
But those stocking up on honey aren't necessarily slathering it on their toast.
They are swallowing it by the spoonful for sore throats, drizzling it on their morning porridge for energy and stirring it into recipes and drinks.
Manuka honey, a New Zealand variety, is enjoying a renaissance of its own. It is said to have antibacterial properties that can be used to treat everything from skin conditions to digestive disorders.
There are also suggestions that eating certain types of honey can ease hayfever.
Traces of pollen in the honey can apparently help desensitise a sufferer to the allergens carried on the wind…
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