Tuesday, February 09, 2010

UK Firm Sells Off Medicinal Honey Brand

William Ransom Divests Manuka Gold Brand for £560,000
Proactive Investors UK, 2/5/2010

Hertfordshire headquartered natural healthcare company William Ransom agreed the disposal of its honey-based Manuka Gold health supplements to Honey New Zealand International for £560,000. Ransom said it intends to use the proceeds to reduce debt…

The Manuka Gold brand is composed of various manuka honey based products, which are believed to be effective against a wide range of bacteria, particularly the helicobacter pylori, which is associated with stomach ulcers, the group said.

The product’s primary ingredient is imported from New Zealand. The Manuka Gold brand generated annual sales of approximately £300,000 in the year ended March 2009. However Ransom said that the brand's margins are being significantly eroded due to changing distribution channels…

1 comment:

Antonia - Beauty Health Finance and Green Issues Editor said...

Knowing the value of Manuka honey after a friend took it recently for a stomach ulcer, I hate to say it, but these people sold off their company for peanuts.

They sold off the company at a ridiculously cheap price. They needed to come to a better bargain, a better business adviser or at least lower their prices so that more people could afford the Manuka honey.

I have been reading that Manuka honey is good for acne (fortunately I don't have that anymore) and a good anti-ageing product and as we already know, wound healing properties.

I was in a store just yesterday looking at these and looking to buy at least 4 bottles.

Ah well.